Marking Utah on the Map

At the Utah Outdoor Association (UOA), we hold two simple beliefs. First, that there is no better place in the U.S. to explore the outdoors than Utah. And second, that when the outdoor industry works together and supports each other, business is better for everyone.

It’s because of these beliefs that we’re working to bring outdoor product companies and supporting organizations across the state together to solve the unique challenges the industry faces and create a thriving outdoor ecosystem for years to come. In other words, we’re like a base camp for the outdoor industry.

When you join UOA, you’re strengthening our outdoor community to make Utah the place to live out your everyday passions. You’re welcomed to a tribe of passionate and you’re telling the industry that you are Utah.


Should we join?

Network with Utah Outdoor Brands

  • Participate in local events
  • Opportunities to speak and present at outdoor industry events and summits
  • Access exclusive industry events at a discount (Adventure+Gear Fest, Outdoor Business Summit, Utah Outdoor Recreation Summit, Summit Speaker Series, Industry Mixers)
    • Members-only executive roundtables
  • Utilize exclusive members-only database
  • Join volunteer/service opportunities

Recruit & Retain Eager Talent

  • Find and recruit top talent through UOA’s job board
  • Participate with university partners/programs through job fairs
  • Internship recruiting and partnering with education institutions
  • On-going industry training & educational events targeted at functional roles

Knowledge Sharing

  • Participate in peer-to-peer experience sharing
    • Gatherings and roundtables
    • Peer-generated content specific to roles
    • Function specific Slack channels
  • Receive industry reports and insights
    • Access to platforms for research, insights, etc. with a joint license, etc. (leisure trends, macro-level reports)
    • Surveying of the members and gathering Utah specific data
  • Join Goldman Sachs 10,000 Small Business Program with no additional costs
    • Outdoor Product Cohort
  • Receive UOA’s monthly newsletter
  • Receive free subscription to Wasatch Magazine

Promote Your Brand

  • Co-op sales and consumer events
  • Use UOA social media channels
  • Get brand highlights and public relations distribution
  • Promote Utah’s Outdoor Brand

Enjoy Other Benefits and Pro-Deals

  • Enjoy discounts from outdoor brands
  • Access health insurance group rates and discounts
  • Have a policy impact to the outdoor industry
    • Access to closed-door discussions with legislators
    • Stay informed of legislation that impacts the industry
  • Participate in outdoor programs and camps with discounts

Our UOA Members

You’ll be in good company as you join some of the best brand in Utah and in the industry!


For Membership

Student Entrepreneur

Fee: Free


For June 2019 through May 2020, your business can join the Utah Outdoor Association for:

  • 1 to 5 employees: $100* per company
  • 6 to 20 employees: $250* per company
  • 20+ employees: $500* per company

*Full-time, Utah-based employees

Student Entrepreneur




All membership will be reviewed by the Utah Outdoor Association Board for approval. If you don’t see your membership type, contact us.

Let the adventure begin.

Tell us a little bit about yourself and we'll get in touch with you on how we can work together.